By: Jeff Adkins
When I was getting ready to graduate from Wayne State University in 2014, the question of joining PRSA Detroit wasn’t really a question at all. It seemed like the logical next step in career development, much like being a part of PRSSA was.
Now, more than four years later, my reasons for being a member have evolved a bit. Here are three of many reasons why I continue to be a member of PRSA Detroit.
Social Events That Are More Than Social Events
After college, it’s really easy to fall into a routine of just going to work and coming home afterward. The social fabric of life outside of college is different in the sense that it’s less structured, and opportunities to meet other people require more effort on your part. The great thing about PRSA events is that they’re not only fun, but they also present a chance to network and learn from others in the field. Some PRSA members are new professionals, while others may have 20 or 30 plus years of experience. Hearing from so many diverse perspectives is something I enjoy about the chapter.
Participating on a Committee
This is a newer thing for me. This past June, I helped coordinate a PRSA Detroit event for the first time. I was a little nervous for it at first, but I had a lot of help from current Program committee members and Nancy, which made all the difference. Event coordination is a good professional skill to have, and I’m looking forward to doing more of it with the chapter. That, and becoming involved with other committees. Not only is it a way to get more experience, it also feels good to volunteer and give back. If you aren’t involved with a committee, consider getting involved this year. You won’t regret it!
Working Toward an Accreditation in Public Relations (APR) Accreditation
Earning an APR is a huge step forward professionally for PR pros. It demonstrates that you have solid expertise in the field based upon your experiences. The APR credential is the profession’s only national post-graduate certification program, and it signifies a high level of skill and competency. I have heard from numerous highly-successful PR pros in Detroit and beyond who have said that earning their APR was an important part of getting to where they are professionally. An APR is a valuable goal to strive for, and being part of PRSA Detroit is an important part of that.
I could name many more reasons I stay involved, and if you ever have any questions, I would be happy to chat with you about PRSA involvement. Getting involved with the chapter is something I have never regretted, and I recommend to every college student I meet who is looking for guidance in the field. I hope to see you around at PRSA Detroit events in the future!
Jeff Adkins is a public relations specialist with Henry Ford Health System, and a member of both PRSA National and PRSA Detroit.