We wouldn’t be able to have such a powerful PRSA chapter without our sponsors. We give our thanks to all our sponsors and love highlighting their contributions to the community and our chapter. Here, we highlight sponsor Business Wire after chatting with Tom O’Connell, senior account and business development executive ([email protected]).
Tell us a little about your company.
Business Wire, a Berkshire Hathaway company, connects organizations and their audiences with the most reliable news distribution network around. We are the global leader in press release distribution and regulatory disclosure. Public relations, investor relations, public policy and marketing professionals rely on Business Wire for secure and accurate distribution of market-moving news and multimedia.
Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources via its multi-patented NX Network. Business Wire has 18 newsrooms worldwide to meet the needs of communications professionals and news media.
Why is PRSA Detroit important to your organization?
Business Wire has a long history of supporting PRSA in Detroit and nationally. Public Relations professionals constitute a large portion of our client base and we feel it is important to be involved with the industry associations that support them. PRSA provides learning opportunities for our staff as well. We are honored to be a chapter sponsor of PRSA Detroit.
What PR trends impact your company’s mission?
Business Wire is constantly monitoring the media landscape and talking with our clients and stakeholders about what is important to them. These discussions can result in exciting products like BW Interactive Media and drive the new types of analytics we provide.
What’s one fun/unique fact about your company that people may not know?
In 1995, Business Wire launched one of the earliest commercial websites, posting all English-language press releases issued each day. BusinessWire.com is the industry’s first online newswire.
How can we engage with and learn from Business Wire?
Business Wire provides valuable industry information/white papers for communications professionals on our Resources and Education site.