Detroit-based integrated marketing firm MCCI sells to executive team

Mort Crim Communications, Inc. (MCCI), one of the fastest-growing integrated marketing firms based in Detroit, today announced it has been sold to the company’s executive team. The announcement was made by the outgoing owner, President and CEO Terrence Oprea. Terms of the transaction were not released.

“This is the culmination of years of planning between our executives and me,” Oprea said. “The new ownership team knows virtually every detail of leading, growing and managing this award-winning agency, so I expect a seamless, excellent future for MCCI. I’m thrilled this is happening at a time when we’re experiencing unprecedented client momentum, top-line growth and significant expansion of our downtown Detroit headquarters.”

Purchasing the agency are former Chief Operating Officer and Chief Financial Officer Christopher Heaton, who now leads as CEO of the firm; Senior Vice President Richard Donley, APR, now president; Senior Vice President Todd Haight, now chief strategy officer; and Senior Vice President Jennette Smith Kotila, now chief marketing officer. Oprea will be of counsel to the agency for the short term to aid in transition details.

Read the full release on MCCI’s website. 

MCCI is a longstanding PRSA Detroit sponsor; congratulations to the team on this exciting news!